China National Publications Imp. & Exp. Corp. Ltd. Xi’an Branch(CNPIECXA) is a national cultural enterprise engaged in import and export trade and cultural services in Shaanxi Province. In March, 2020, our headquarters relocated to Hi-Tech District in Xi’an and won the Cultural Tourism and Trade Service Development Award of Hi-tech District the same year.

The CNPIECXA has always adhered to the strategy of taking the initiative to serve our nation, and the goal of introducing cutting edge sci-tech and cultural achievements and promoting the multidimensional international dissemination of Chinese culture. At present, the CNPIECXA owns the 42F of Sian Center, CNPIEC International Edifice which located in Xi’an Bell Tower’s North avenue and CNPIEC Cultural and Creative Industry Park in the western suburbs（光华“1978”文化产业园）, etc., with total assets over 1 billion yuan. We have already achieved common developments of diversified industries including books and periodicals, teaching materials, international business, exhibition services, cultural innovative products and asset operation.

Over the past 50 years, we have actively introduced advanced scientific research achievements from abroad to assist dealing with national core technology issues. And we have established a good cooperative relationship with nearly 100 publishers in the world in terms of the import of publications, so that we can efficiently introduce the latest scientific research achievements from abroad, and provide high-quality services for universities, scientific research institutions, teaching hospitals, enterprises and institutions as well as large-scale comprehensive libraries. Additionally, in the export of publications, we take the initiative on the implementation of “going global” strategy to publicize fine traditional Chinese culture to the world. We constantly commit ourselves to build a product portfolio that includes publications, stationery, and cultural and creative products and expand global markets, which play an important role in presenting compelling Chinese stories, promoting international communication and increasing the international influence of Chinese culture.

Based on a new development stage, we apply the new development philosophy. In order to build a new development dynamic and jointly build the Belt and Road initiative, we promote the 3-dimension drive of production, trade, and assets operation, upgrade publishing solutions, consolidate the base of publication import and export, build an exhibition brand of CNPIECXA, promote exploring emerging cultural business models, and improve public cultural services in all aspects.